President Donald Trump's pick to be U.S. surgeon general has said the nation's medical and food systems are corrupted by ...

Your logo is part of your brand but your brand identity really encompasses everything, visual and verbal and even your behavior.” ...

Luca Brinkhues, CEO of GROW HQ, a german agency specializing in webinars and Video Sales Letters for leading personal brands ...

There is measurable value to be created by unifying marketing, communications and public affairs activities under a single ...

One of the newest examples of distribution channels in marketing is offering virtual service. For example, a sales consultant could offer his services through a combination of phone, email ...

While the graphic logos of Duracell, Tiffany, or Corona may not immediately come to mind, the copper top, the robin’s egg ...

Chances are, the Nike Swoosh is the first thing that comes to mind. The Nike Swoosh logo has a fascinating backstory, as it started as a shoe stripe, as a way to differentiate its shoes from ...

MEDVi, an online hub for GLP-1 drugs, wants you to know that it's "serious" about helping you lose weight. According to its ...

A federal Crown corporation paid more than $330,000 to an outside marketing firm to rebrand a planned passenger rail project ...

Avenue Media and Vectra Digital are teaming up to form a marketing agency for companies in the building, construction and home services industry.

An illustration of a magnifying glass. An illustration of a magnifying glass.

Awards and content licensing for publishers. Michelle Myers of Wrights Media explains why licensing can be most profitable ...