This special edition "Black Label" shoe is being released with nine other basketball sneakers as part of NBA All-Star Weekend ...

It’s safe to say this is one of the biggest weekends of Gilgeous-Alexander's career, with another significant milestone ...

Over the years, the allure of the NBA All-Star Game has diminished slightly. The league has tried a bunch of different quirks ...

The SHAI 001 won’t hit stores until this fall, but the OKC star will start wearing his first signature at All-Star Weekend.

The SHAI 001, his first design as the creative director of the basketball division, looks good on and off the court ...

Gilgeous-Alexander's first signature shoe has a zipper down the middle. An explanation of it and other creative choices can ...

Throughout NBA history, one of basketball's best marketing tools has been its star player's shoes. Dating back to the Converse weapon and an ad campaign which f ...

There is a new signature shoe in the NBA, and it comes from the leading candidate for this season's MVP award, Oklahoma City Thunder guard Shai Gilgeous-Alexander.

At last, Shai Gilgeous-Alexander and Converse’s first signature shoe has been revealed. The introduction of the SHAI 001 ...

Converse and Shai Gilgeous-Alexander have delivered their first official look at The Shai 001, the Thunder star's first ...

At an age when most aren’t training like elite athletes, 50-year-old Henry “JR” Camel Jr is feeling younger, fitter, faster, ...

Jalen Williams has a comfortable-in-his-own-skin confidence that helped turn him into an All-Star. Here's the story behind ...