Social media has sprouted into a career opportunity for many creators, but with the TikTok ban looming of their head, some ...

Big brands in particular US and European brands are today being mocked by Chinese Tik Tok users, who claim that big name ...

TikTok has dramatically changed music discovery and marketing -- a reliance the looming ... fragmented musical landscape, Cirisano says "Tik Tok served as sort of the one lightning rod where ...

On Tik Tok, it’s easy to become an “influencer”. These are people with a big following on the platform. According to the Better Business Bureau, in a lot of cases, these followers are not ...

If one fitness influencer's morning routine holds the ... I suspect this is just great marketing, but if Hall isn't trolling, I promise you he's the only person in the world with this specific ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Collaborating with influencers can grow brands, increase the reach of marketing messages ...

Influencer marketing continues to grow in popularity, with 59% of marketers reporting they plan to partner with more influencers this year compared to 2024. Only 37% plan on partnering with the same ...

After the collapse of high‑profile platforms such as CBEX, many Nigerian investors have suffered heavy losses.

The Indian Premier League (IPL) is the biggest eyeball generator already so every brand worth its salt would love to join the party. But with ad rates reaching 16-18 lakh per 10 seconds on TV and ...

3:52 a.m.: Wake up. 3:54 a.m.: Pour out a cup of Saratoga Water. 4:04 a.m.: Work out next to a bottle of Saratoga Water. 5:49 a.m.: Dunk face in ice-cold bowl of Saratoga Water. And there’s ...

TikTok users may be experiencing a bit of déjà vu this week, with the app days away from a potential US ban and little ...