Under Armour has signed Paris Saint-Germain and Morocco right-back Achraf Hakimi as the brand continues to grow its presence ...

South Carolina guard MiLaysia Fulwiley, who has an NIL deal with Steph Curry’s Under Armour brand, is in the transfer portal.

To mark the start of March Madness, Under Armour launched its latest campaign, "Let Them Talk," created in partnership with video creator collective RDCWorld. This series focuses on the ...

Sports Direct is supporting National School Sports Week for a third consecutive year, with Under Armour joining as a key ...

The Gators won the only regular-season matchup between the two SEC rivals in February when they came into Auburn and left ...

Following up on their new NIL roster additions ahead of the NCAA Tournament, Under Armour has signed a future college basketball player who is a major player in the social media game. South ...

Cam Newton isn’t holding back. The former NFL MVP believes Under Armour dropped the ball on a golden marketing opportunity during his prime years.

Sports' national scouting team provides analysis on initial ratings of 15 prospects, the majority of whom have scheduled ...

With the men's and women's NCAA Basketball Tournaments upon us, teams are ready to make their mark on history. A big part of ...