More recently, Victoria's Secret has been shifting its marketing, and it's paying off, say analysts. In 2019, the company ended its Angels fashion show after falling ratings and criticism of the ...

Levi's names Chris Callieri as chief supply chain officer while Robin Gendron joins Skims as inaugural EMEA president to lead ...

Victoria’s Secret faces brand challenges, store closures, and consumer uncertainty ahead of Q2 results. Read here for more on ...

Victoria's Secret shows signs of recovery with revenue growth, improved profitability, and a leaner cost structure, making shares attractive after a 60% drop YTD. Strong holiday sales ...

Victoria’s Secret revives its Fashion Show and Amazon tries a Gen Z catalog—plus, why it was a bad week for Walgreens and the new BOS Nation FC By Adrianne Pasquarelli and E.J. Schultz.

The Victoria’s Secret World Tour, to be aired globally on Amazon Prime Video on Sept. 26, marks the company’s biggest marketing investment in the past five years and its latest efforts to ...

Now it's possible Victoria's Secret could close even more stores in 2025. Here's how Victoria Secret got to this place, and why the closures could actually be a strategy for a successful comeback.

Inconsistent marketing was named as the reason why Waters’ approach to the company didn’t work. As part of the company’s strategy to attract new customers, Victoria’s Secret acquired the ...

Prior to joining Victoria’s Secret, she served in chief merchant positions at Full Beauty Brands and Torrid. Ali Dillon will also join the company on May 12 as president of the Pink brand.

Victoria’s Secret’s continued relationship with Amazon is a newer strategy coming from the brand. Upon adding apparel and lingerie, it marked the first time the styles became available through ...