Caitlin Clark was responsible for 26.5% of WNBA economic activity in 2024 and could reach $1 billion in 2025, a study shows.

Brewer’s analysis suggests that if Clark simply maintains her current momentum through an expanded 2025 season, her impact on ...

Detroit Tigers players Spencer Torkelson, Javier Báez and Casey Mize all have strong odds to win the 2025 AL Comeback Player of the Year Award.

The WNBA has seen record attendance and viewership this season, with young stars like Boston, Clark, Reese, and others drawing new audiences to women’s basketball. For Boston, this growth feels ...

OLBG analyzed the WNBA’s popularity in five key areas: attendance trends, franchise values, in-stadium experience, viewership ...

Once dismissed as a novelty or a pet project of NBA commissioner David Stern, the WNBA is now surging into a new era - one defined not by mere survival, but by strategic growth, bo ...

Breanna Stewart will start her ninth WNBA season in a few days. The New York Liberty All-Star and WNBA champ has been around ...

In the Scripps Networks division, margins reached 32%, attributable to growth in connected TV revenue ... the Scripps Networks division will benefit from the return of the WNBA and the National ...

AP Making all of its preseason games available via streams or broadcasts for the first time will allow the WNBA to continue capitalizing on exponential ratings growth from 2024, as the WNBA Finals ...

“We’ve seen the demand for WNBA content grow exponentially and we are meeting that demand by working with our broadcast partners and our teams to make a significant investment by making all 15 ...

It began with eight franchises in 1997, and after the number of teams fluctuated over the next two decades due to financial instability ... league. The WNBA will grow to 13 teams in 2025 with ...