Natalie White saw a problem in the basketball world and created her own shoe to fix it. Her brand, Moolah Kicks, is in 631 ...

South Carolina guard MiLaysia Fulwiley, who has an NIL deal with Steph Curry’s Under Armour brand, is in the transfer portal.

Nike released two new Luka shoes this week. Nike is selling Luka 4 "Space Navigator" basketball shoes for $130. Available ...

"Best basketball shoe Nike is making right now," says yet another happy buyer. Nike offers free shipping on orders of $75 or ...

Paige Bueckers became a college sensation for her skill and her style. Now she’s about to join the W.N.B.A.’s growing ...

University of Connecticut basketball player Paige Bueckers achieved what she set out to do when she joined the team almost ...

Now players like A'ja Wilson are getting signature shoes with Nike and hosting pop-up shops at the Final Four. "We knew how important women's basketball and Final Four was, but the country didn't ...

The timing wasn’t right, but the salon served as a training ground for his future business ventures and set an example for ...

COLUMBIA — South Carolina women's basketball is focused on the ... Anytime her number is called, she's ready." FULWILEY SHOES: South Carolina basketball's MiLaysia Fulwiley on Steph Curry ...

The three-time WNBA MVP and two-time Olympian sat down with us for the very first edition of Cosmo Sports, our brand-new ...