After nearly a decade as an independent, Louisville High School athletics have found a new league home in Northeast Ohio.

The AAC was often confused in search engines queries with the ACC. It will now simply be called the American Conference and ...

The 15-team football conference also on Monday unveiled a new slogan — “Built To Rise” — and introduced Soar the Eagle as a ...

On Monday, the league formerly known as the American Athletic Conference rebranded itself as, The American Conference ...

The rebranded American Conference announced its schedule pairings for the 13 teams in the league. Each team will play 18 ...

Pernetti said that during one of his first meetings with league presidents about a rebrand, he typed “AAC” into a browser and it defaulted to ACC. So the league now just goes by “The American,” even ...

The American Conference rebrands by dropping ‘Athletic’ to clarify its identity and boost recognition Farewell Ozzy Osbourne: ...

The Football Media Days for the American Athletic Conference wrapped up Friday, July 25, 2025 in Charlotte. Many teams, ...

Like many of the other non-Power 4 conferences, the American Athletic Conference is turning into a farm system for the major ...

The American Conference dumps Athletic from long-held name, announces new eagle mascot with rebranding ahead of 2025-26 ...

In a rebranding move, the league officially announced it will now be known simply as the American Conference -- or, more casually, the American. It also introduced the first official collegiate ...

The American Athletic Conference announced a rebrand Monday that sees the conference drop "Athletic" from its official name.