“We saw an uptick in Mandarin learners on Duolingo because people were preparing for a shift to [Chinese app] Rednote,” Parvez says. The team quickly created a video teaching TikTok phrases in ...

Duolingo also shared the announcement of its mascot's death on TikTok, with a humorous video showing popular characters Lily and Zari carrying Duo's coffin out of the company's building.

Duolingo’s blend of humor, cultural relevance, and strategic chaos has grown its TikTok following to over 15 million. More importantly, it has helped the brand carve out a unique identity in the ...

According to TechCrunch, 700 million TikTok users have migrated over to RedNote, also known as Xiaohongshu, another TikTok-like popular Chinese social video platform.

Popular language learning platform Duolingo Inc. (NASDAQ: DUOL) has been a key benefactor just from the threat of a TikTok ban. American Users Desperately Trying to Learn Mandarin to Use RedNote ...

American users talk to Chinese users on RedNote. (Video: @HeatherRoberts, @Wowzzerz, @4EvrScard_ via RedNote) Last week, as TikTok went briefly dark, hundreds of thousands of users flocked to the ...

Many users flocked to another Chinese-owned app, RedNote, when it looked like TikTok would be banned. Americans and Chinese citizens have been getting to know each other.

Collaboration Across Departments While the social team tested creative ways to be a part of the TikTok ban conversation through a tweet (“ Oh so NOW you’re learning Mandarin ”) and farewell videos, PR ...

Duolingo has seen a 216 percent increase in Chinese lessons. Rednote has also introduced in the past week a button to translate comments into English and other languages.

The TikTok ban in the U.S is currently on pause. But a story you may have heard claims the threat of the app going away has led to a massive spike in people learning mandarin on Duolingo.

And TikTok has now begun restoring services to its roughly 170 million users in the country. Over the past week, as the ban drew nearer, a large number of American TikTok users flocked to a ...