In retirement, Roger Federer continues to have a major impact on the sports world. Since partnering with On in 2020, the ...

Roger Federer and Elmo from Sesame Street seem to disagree on the letters of the alphabet in a Super Bowl ad for ON running shoes.

Sneaker brands always love the Super Bowl, and this year, viewers can expect surprises. Elmo is making an appearance with ...

The Super Bowl isn't brought to you by the letters "R" and "F," but a commercial for On sportswear starring Roger Federer and Elmo stole the show before it even aired during the game. The ad plays ...

Swiss tennis legend Roger Federer has posted another hilarious video with Elmo, the beloved Muppets character on the long-running American children's television show "Sesame Street." The ...

Roger Federer recently starred in a hilarious ad campaign alongside Sesame Street’s beloved red muppet, Elmo, for the Swiss athletic shoewear brand On. The fun collaboration left Federer ...

Roger Federer is set to feature in a big-money primetime advert during Sunday’s Super Bowl between the Philadelphia Eagles ...

Red-hot running brand On is headed to the Super Bowl this weekend with a new commercial starring Roger Federer and Sesame Street’s Elmo. According to the Swiss athletic brand, the new spot shows ...

The ad stars Federer and Sesame Street's Elmo playfully clearing up any confusion around On's brand name and logo in a memorable way. Below is a sneak peek at the great new video. "As On continues ...