Absolut Vodka has launched a new phase of its global marketing campaign, “Born to Mix”. The brand says the campaign is aimed at spotlighting “the powerful ...

Philip Morris Limited (PML) has unveiled two new flavours and a new look for its Zyn nicotine pouch brand. The new flavours – Spearmint and Apple Mint – ...

Cîroc is giving independent retailers the chance to win a £2,000 luxury holiday voucher. With 18% of retailers not taking any holiday throughout the year, ...

Global marketing group Dentsu has announced the integration of retail eye tracking data into its media planning tool, marking “a pivotal shift in how ...

To celebrate the 70th anniversary of Refreshers, British sweet maker Swizzels has launched The Great Community Refresh – a nationwide initiative to give ...