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Unilever believes influencer marketing will accelerate growth in a competitive market. Under new CEO Fernando Fernandez, the FMCG giant intends to spend 50% of its media budget on social channels ...
Hindustan Unilever is revamping its operations to align with Unilever's global strategy, prioritizing India as a key growth ...
Unilever’s new CEO Fernando Fernandez is set to take a leaf out of US president Donald Trump’s marketing playbook by boosting the big food business’s social media marketing budget. That’s not an ...
Now that Unilever has acquired personal care brand Wild, the companies are optimistic that refillable toiletries will become ...
Unilever's decision to swap out Hein Schumacher for Fernando Fernandez crosses a rubicon, says Ian Wright of Acuti Associates ...
Consumer goods giant Unilever is reportedly facing an investor backlash over its new chief executive's multimillion pound pay package.
In a recent interview, HUL top exec BP Biddappa announced a productivity programme in response to Unilever global CEO ...
The FTSE-100 consumer goods giant is expected to see a significant backlash against Fernando Fernandez's €1.8m salary at its ...
The eco-conscious brand, known for its refillable packaging, aims to scale globally under Unilever's ownership.
Last month, Unilever announced the surprise departure of Schumacher (after just 18 months in the role) and the promotion of CFO Fernando Fernandez to the top job. A desire to speed up the ...