Allen Iverson is financially set for life after signing an exclusive endorsement deal when he joined Reebok over 20 years ago in 2001.

Shaquille O'Neal and Allen Iverson are teaming up to lead Reebok's revival in "Power Moves." Get an inside look at their mission.

NBA Legend Allen Iverson Reveals Tragic News on Thursday originally appeared on Athlon Sports. Allen Iverson played 14 seasons in the NBA and is widely considered one of the greatest players in ...

Shaquille O’Neal and Allen Iverson once clashed on the court in the 2001 NBA Finals, but now the basketball legends are joining forces to revive the Reebok brand they helped make iconic. In the ...

Dive deep into the extraordinary life of basketball legend Allen Iverson! In this video, we uncover lesser-known facts about 'The Answer' that will leave you amazed. Discover how Iverson's ...

Iverson currently serves as vice president of Reebok's basketball division, with fellow NBA legend Shaquille O'Neal serving as the president.

Iverson’s signature shoes, The Question and The Answer, were some of the top sellers in the industry. He signed a lifetime endorsement and marketing contract with Reebok in 2001.

LOS ANGELES (AP) — Shaquille O’Neal and Allen Iverson once clashed on the court in the 2001 NBA Finals, but now the basketball legends are joining forces to revive the Reebok brand they helped ...

Shaquille O’Neal and Allen Iverson once clashed on the court in the 2001 NBA Finals, but now the basketball legends are joining forces to revive the Reebok brand they helped make iconic. In the ...