Sydney Sweeney’s latest campaign for American Eagle looks, on the surface, like a textbook win. The imagery is rich with sun-faded nostalgia, vintage muscle cars, classic denim, and a warm palette.

For many of us, flying the American flag is more than just a tradition — it is a deeply personal act of honoring service, sacrifice, and the freedoms that define this country.

Texas-based RiserUnited, founded on Flag Day in 2024, gives shoppers the opportunity to "wear their values" through patriotic apparel that honors the American flag.

More: Military parade is coming to D.C. Officials give a preview. How to properly display the American flag Flag etiquette has been in place for many years to ensure the flag is treated with respect.