The company has rebranded its Search Ads team to Apple Ads, 9to5Mac reports. “Our ad offerings have grown beyond search,” ...

Apple is losing more than $1 billion a year on streamer Apple TV+, according to a report in the Information that cited two people familiar with the matter. The tech giant has spent over $5 billion ...

A visit to the marble-covered Apple Via del Corso is an Apple Store experience that offers unexpected artwork and masses of ...

Apple has renewed the series ... this brilliant series and look forward to audiences experiencing what’s in store for Season 3.” ...

It's been a tumultuous couple of months in the stock market, to say the least. President Trump took office in late January.

Is your Mac stock on the Apple logo or looping the progress bar screen? There are three things you can try to get mac unstuck and resume the normal start process. This works on any Mac including ...

When Apple unveiled its revamped Siri last June, the company called it “the start of a new era” for the 13-year-old digital helper. It demonstrated how the virtual assistant would be able to ...

Apple has already launched five new products this year, but the company has much more in store for users. In addition to major software changes like iOS 19’s redesign, there are 15+ new Apple ...

Wayne Ma writes today at The Information about the state of Apple TV+ as a business, analyzing where the streamer stands in terms of revenue and subscribers after five years. In the heavily ...

And before the tariffs took effect, Apple made a pretty significant move to avoid the impacts of those tariffs this week. This week, Indian officials confirmed to The Times of India that Apple ...

BRUSSELS, March 19 (Reuters) - Apple (AAPL.O), opens new tab was ordered by EU antitrust regulators on Wednesday to open up its closed ecosystem to rivals, with the latter spelling out details on ...

The Apple iPhone has always been an expensive device to own, but users are now sweating about the possible price increase due to the White House tariffs. That has led to a surge in sales over the ...