Read about Apple’s plans to develop two new Vision Pro models, as well as the company’s focus on creating augmented reality ...

The fabled Apple Glass continues to be in development, with augmented reality glasses still a top priority for CEO Tim Cook ...

Amid this, an old video of Apple CEO Tim Cook has resurfaced on social media, where he explains why Apple continues to manufacture its products in China. In the video, Mr Cook debunked the common ...

Online safety advocate Lennon Torres keeps finding herself disappointed by the trailblazing CEO, especially his donation to ...

Apple CEO Tim Cook has navigated Trump's China tariffs before. Can he do it again? This time, Trump is even more aggressive in punishing China — which Cook depends on to make iPhones.

Rumors of Apple Glasses’ demise may have been overstated. While Apple reportedly shelved the project two years ago to focus on getting the Vision Pro to market, it’s reportedly not only still in the ...

Amid this, a 2024 video of Apple CEO Tim Cook is doing rounds on social media on why the tech giant chooses to make their products in China. In the 55-second clip, Cook clarified China wasn't ...

Tim Cook and his adherence to the “long arc of time” won—again. The iPhone is exempt from the White House’s latest escalation ...

Apple (NASDAQ:AAPL) just pulled off a major moveand barely anyone's talking about it. To avoid Trump's sky-high tariffs on Chinese-made goods (now as steep as 125%), Apple quietly chartered cargo ...

The Cupertino, California, company has yet to publicly discuss its response to Trump’s tariffs on China, but the topic may come up on May 1 when Apple CEO Tim Cook is scheduled to field ...

Tim Cook’s relationship with the president “helped Apple win exemptions on tariffs for its iPhones, smartwatches and laptops,” the New York Times reports US President Donald Trump (r ...