Ideal for blonde and highlighted hair ... formula that promises to strengthen and hydrate hair while neutralizing unwanted brassy tones. "It’s part of their hair-restorative line, so if you ...

An InStyle editor with blonde hair shares her favorite discovery for banishing brassy hair: Bold Uniq’s Purple Hair Mask.

Neutralizes brassy, yellow and orange undertones Benefits: With purple pigments to instantly tone, strengthen and moisture blonde, bleached, and color treated hair. Helps with color retention ...

Purple Shampoo: An anti-brass purple shampoo that instantly neutralizes warm, brassy undertones in lightened, cool blonde, bleached, ashy, or gray hair and nourishes damaged, processed hair Color ...