When McDonald's shared its CosMc restaurant concept, the target was clear. The new chain offered a menu built around drinks ...

The new restaurant is designed to enhance all aspects of the guest experience, including digital improvements, updated ...

A branding expert and reporter explain what Burger King is trying to say with its new logo. Photo illustration: Ryan Trefes News moves fast, and there's not always time to untangle the complex ...

Alexandra Schonfeld is a features writer at PEOPLE. She has been working at PEOPLE since April 2022. Her work previously appeared in Newsweek. Now this is a fast food blast from the past.

With fast food restaurants closed, Burger King France with agency Buzzman offers those in lockdown a chance to recreate the magic of the Whopper at home Advertising during the pandemic feels rife with ...

Burger King went through a rough patch ... wear the uniform," said Machado. "I wouldn't design something that we wouldn't wear ourselves." The new uniforms were made from a cotton-polyester ...

Sabrina has been with PEOPLE since 2021. Burger King’s new cheeseburger is all cheese, hold the burger. The new menu item at Burger King Thailand, comically called the “real cheeseburger ...