Athletic ability is just half the story in today’s college football universe. Players are creating brands, landing ...

NIL spending is expected to grow exponentially in college basketball next season, and this legendary ESPN analyst isn't too ...

Student-athletes in Wisconsin will now have the ability to profit off their image away from the game after the measure ...

The surprise transfers of brothers Nico and Madden Iamaleava have prompted fresh questions about contracts and name, image ...

Texas could have as many as four O-linemen selected this week in Green Bay, which would double the number it had drafted from ...