Kevin Durant and Devin Booker with their signature Nikes signal a potential shift away from the coasts for big brands.

That's cool. "They love the black jerseys ... We have to change with the times. "And so our kids love playing in the black jerseys and if they feel good in them, we're going to play in them.

From that moment on, fans knew their favorite player’s shoe brand just as well as they did his jersey number ... when we’re little kids: It’s a big deal to have a cool pair of shoes.

Former Heritage Hall star Trey Alexander now plays for the Denver Nuggets alongside forer Oklahoma City Thunder legend Russell Westbrook.

I have two young kids. I didn’t plan on forcing sports ... You look in the mirror and you’re like, ‘Oh my God. This is a cool jersey.’ ” ...

After three days of drama and spring ball at Tennessee, head coach Josh Heupel reiterated: "No one's bigger than the Power T.

Even if the sweat stains are fixed on the Reds' road jerseys ... kids who have embraced the City Connect uniform. However, if we were to give a grade to this look, it wouldn't be pretty. The hat ...

Dwayne Wade once revealed his secret for looking cool in his children's eyes, as well as other tips to his parenting style.

Tony Allen's Memphis Grizzlies jersey retirement ceremony featured a heartfelt, 50-minute speech from the former NBA player ... Allen danced with his wife and kids. Again, it was fitting.

It’s an opportunity to recognize the powerful impact of role models who instill confidence, inspire dreams, and show kids that they ... another word for “cool.” “OK, now we ready ...