Blue Moon is owned by Molson Coors Beverage Company, whose beer brands include Coors, Coors Light, Miller High Life and ...

The vibrant burst of orange flavor emanating from a Blue Moon is so lip-smacking good that it’s being turned into a lip balm.

In addition to considering mergers, local beer firms have begun to explore expanding their offerings to stay competitive.

When ticket prices spike at Oregon State, as they did for the Beavers series against Florida State, the real estate atop the ...

To kick off the platform, the brand is partnering with Instacart to unlock music prizes that pair with Coors Light CHICAGO, IL May 15, 2025- There's nothing more chill than kicking back ...

Coors Light engineered its cans to change color when the beer was cold enough to drink—from grey Rocky Mountains to ice cold blue—back in 2009. It was a new concept for consumers that warranted a ...

TAP), a multinational brewing giant known for iconic brands like Coors Light and Miller Lite, finds itself at a critical ...

It follows a framework the company developed to assess its creative: "MUSCLE." Coors Light laid the groundwork for its "Case of the Mondays" Super Bowl campaign for weeks — from a viral stunt to ...

Coors Light now has a literal case of the Mondays. The Molson Coors Beverage Co. announced this week that Coors Light will be repackaged as “Mondays Light” for a limited time. Coors Light ...

Molson Coors Beverage Co. announced this week that Coors Light will be rebranded as "Mondays Light" for a limited time. Undoubtedly, advertising and commercials are an immediate way to create ...