In the modern era, branding matters to image-making and money-making. No wonder all the fretting over golf course names.

Despite the best efforts to keep the team-name voting a concealed process, the three potential logos have been leaked online.

Club champions from across the country will compete Dec. 6-8 and Dec. 13-15 at PGA WEST's Pete Dye Stadium and Nicklaus ...

The Utah Hockey Club's potential revised logo – the current one is a puck – appears to be a combination of a snow creature and the Wasatch mountains. Perhaps, it's what the Yeti logo could ...

The Utah Hockey Club have officially unveiled all three logo options for the team next year that fans are set to vote on, as ...

The collaboration comes roughly a month after the 10-year anniversary of Stewart’s death in the line of duty at 24 years old.

On Monday, NHL insider Frank Seravalli confirmed that leaked logos for each of the three remaining options - Utah Hockey Club, Utah Mammoth and Utah Outlaws - are indeed legitimate. These logos ...

the three potential logos have been leaked online. Utah Hockey Club, Utah Mammoth and Utah Outlaws were presented to the public as the final three names in the running for Salt Lake City’s new ...

The potential logos for Utah Hockey Club’s future team name were leaked on social media Monday in a new development part of the franchise's quest to find a final nickname and mascot. User ...