Sza has announced the launch of her new makeup line, "Not Beauty," which will be exclusively sold at her Grand National tour.

MAC’s Velvet Teddy is one of MAC’s bestsellers once upon a time, with people loving the slightly pink, warm-toned nude. Lil history lesson about the shade: it was made in 2004, and rose to popularity ...

A cosmetic chemist weighs in on Gen Z's obsessions, from allowance-friendly moisturizer to high-end hand sanitizer ...

Get ready for your next date night with these pretty outfits! A must have for the changing season is an over layer like a ...

Start your outfit with the basics: a plain long sleeve tee and a pair of trendy wide leg jeans. Then, time to accessorize!

Made for subtle enhancement rather than bold definition, 2025's favorite liners play up the lip's shape and natural color ...

According to Lopez, lip oils can be worn on their own for a quick boost of hydration and shine and can also contribute to a ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

First springing onto our screens in the early aughts, model and actor Sienna Miller is something of a British icon. And, more ...

WWD Shop editor Claire Sullivan tests Lancôme’s Lash Idole Mascara.

Finding Ferdinand, the sister-run, vegan brand is making its retail debut through a partnership with Credo Beauty. The brand ...

One Cosmo editor says: “This is unlike any other body cream I have at home—and I have about 10—all thanks to the whipped, ...