Puma and Hornets All-Star LaMelo Ball are five years into a 10-year, $100 million dollar endorsement deal, and any hype ...

Devin Booker ... very cool.” Booker has more than 20 colorways of his low-cut Book 1 shoe, similar to the soccer-inspired low-cut Nike "Kobe 4" released in 2008. Booker said his shoe traces ...

When Devin Booker became Nike Basketball ... on his late idol and fellow Nike signature athlete Kobe Bryant's iconic No. 24 jersey. Booker recalled that moment when speaking to The Arizona ...

When Devin Booker became Nike Basketball’s 24th NBA signature athlete in 2023, the company’s staff honored him with a thematic presentation based on his late idol and fellow Nike signature athlete ...

Attention: Nike’s annual Mamba Day is just around the corner, and official images of the Nike Kobe 8 Protro ‘What The Kobe’ have officially surfaced. First released in 2013, the re-release ...

Top-seeded Texas got 17 points from Booker and outlasted the fifth-seeded ... which averages 87.5 points per game. “We didn’t want it to be the last time we did it,” said Texas senior ...

BIRMINGHAM, Ala. (AP) — Madison Booker scored 17 points and No. 1-seed Texas outlasted fifth-seeded Tennessee 67-59 in a tight battle Saturday in the Sweet 16 of the women’s NCAA Tournament. Taylor ...