Music concert promotion is big business, and the concert poster has played its part over the years in advertising, not only for the artist or act, but the venue too. Ranging from simple monotone ...

Other examples floating around ... sign of death at the door of traditional advertising creatives. Is it the future of all banner ads and bus shelter posters? If that McDonald’s spec ad is ...

The President is at the center of a brazenly transactional ecosystem that rewards flattery and lockstep loyalty.

Umbrella insurance policies to cover any liability shortfalls in property, auto, or other types of liability insurance can be ...

To drive meaningful change, marketing experts are realizing the importance of backing AI with human intelligence.

Creating a genuine company culture is a cornerstone of successful businesses today. This article presents valuable insights ...

During the years that S.C. Humanities sponsored the South Carolina Book Festival in Columbia, the work of one artist was ...

Despite disruption in the tech space, with mobile-first design and social media becoming increasingly important for brands, ...

While some argue the poster is harmless sarcasm, I see it as a distraction. Controversy belongs within the films, not in the marketing for ... I have seen countless examples of companies deciding ...

A new ad from the Coca-Cola Co. opens with a shot of a typewriter clacking out Stephen King’s The Shining. The viewer follows ...

In John Grant’s book After Image: Mind-altering marketing, he calls this a branded concept. Personally, I prefer to call it a ...

"Makes me believe that this was an intentional marketing tactic." Customer sparks heated debate after exposing company's ...