The Lakers' star is the first player other than Stephen Curry or LeBron James to top the list since ... secured the top spots on the NBA’s Most Popular Jersey and Team Merchandise lists.

The NBA and National Basketball Players Association has announced that Los Angeles Lakers star Luka Dončić has topped the ...

Back in January 2025, the NBA confirmed at the time that Golden State Warriors’ Stephen Curry had secured top spot on the NBA ...

Los Angeles Lakers star Luka Doncic has become the first non-American player to top the list of the NBA’s most popular jerseys. The 26-year-old Slovenian, who joined the Lakers in February from ...

Charlotte Hornets star LaMelo Ball is consistently one of the most popular NBA players. Thanks to an interesting path to the league, a totally unique playstyle, ...

For the first time since 2013, one of LeBron James or Steph Curry was not atop the list of the NBA's best selling jerseys.

Luka Dončić became the first NBA player in 12 years to sell more jerseys than Steph Curry and LeBron James in a season.

As Stein also noted, Doncic is the first international player to lead the NBA in jersey sales for a single season. Golden ...

Kristaps Porzingis is a Latvian professional basketball player who plays as a center for the Boston Celtics in the NBA as of October ... his Instagram post, his jersey number in Sevilla was ...

Dončić’s jersey is also the first to top the NBA sales list that didn’t feature the name James or Curry since the 2012-13 season, officials said. Luka’s new teammate, and the NBA’s all ...

Luka Dončić is the NBA’s new top jersey-seller … and the first player not named Stephen Curry or LeBron James to sell the NBA’s most jerseys in a season since 2012-13 … and the first ...