Gen Z. More specifically, we learned to speak their language and play the game by their rules. We had to earn their trust in ...

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Gen Z consumers give the least importance to brand legacy and celebrity representations, a new study by Snapchat and The Economic Times shows.

Experts say the youngest working generation could be in for a rude awakening, thanks to less wealth, economic inexperience, ...

Android’s new design language looks extremely… Gen Z.

"If a partner consistently prioritizes grand gestures or public perception over shared values and boundaries, that's worth ...

In this interview, Nahawi explains why cultural nuance still trips up AI in the Middle East, which jobs will go — and which ...

A Bank of America report argues that more than half of Gen Zers believe they’re not making enough money to live the life they ...

If there's one fresh face who's managed to capture the attention of the fashion industry at large, it's 23-year-old South African sensation, Tyla.

Instead of sacrificing today for tomorrow's nest egg, many Gen Zers are putting their mental health and present happiness ...

Weight loss medications and bariatric surgery used to be considered last-resort options, but now, they’re everywhere. More ...

Gen Z is breaking up with the usual monikers for their beloveds, per new data on the youngest daters — and they’re choosing some odd alternatives.  “Forget ‘darling’ and ‘sweetie,’” wrote researchers ...