Some of the new channels might be temporary, especially those with holiday-themed names. Google TV already has a solid lineup of free channels with plenty of variety for all kinds of viewers.

Google TV launched its "Live" tab in 2023, and rebranded it to Google TV Freeplay in 2024. Google is now requiring Google TV ...

Google has mandated that all new Google TV devices include a prominent "Free TV" button on their remote controls, similar to the dedicated buttons for streaming services.

Summary: Google is forcing Google TV device makers to include a new "Free TV" button on their remotes, starting this month.

Google has confirmed that, starting this month, new Google TV remotes will have a dedicated "Free TV" button to launch Freeplay.

And the launcher also refers to these channels as "Google TV channels", which seems pretty conclusive. What new channels is Google TV going to give you? In the US at least, we can see about 30 of ...