As he engages in trademark battles to protect his No. 8, some analysts inexplicably believe Lamar Jackson is the best athlete ...

Lamar Jackson has filed an opposition to Dale Earnhardt Jr.'s trademark attempt for a stylized No. 8, claiming it could mislead consumers and dilute his brand 'Era 8'. Jackson is contesting a more ...

Lamar Jackson of the Baltimore Ravens took legal action against Dale Jr. and his use of the No. 8, which Jackson alleges is ...

Two years ago, Lamar Jackson signed a five-year, $260 million extension with the Baltimore Ravens, making him the highest-paid player in NFL history at the time. In the past, that likely would've ...

It's like if Tom Brady with the TB12 brand sued Joe Namath because Namath wore the #12 jersey." "No one hears No. 8 and thinks Lamar Jackson before Dale Jr." another wrote on X. "Hell Ovechkin has ...

The Ravens are led by quarterback Lamar Jackson, who has a pair of Most Valuable Player awards, and nearly won a third this past season. Having Jackson in the fold prompted Bleacher Report writer ...

Dale Earnhardt Jr. and Lamar Jackson have found themselves in a peculiar legal battle. Dale Jr., of course, became one of the faces of NASCAR while driving the No. 8 car. Jackson has worn that ...

He filed the application last December. But Jackson argues that Earnhardt's application conflicts with his own trademarks. In a notice of oposition, Jackson says that he is widely associated with ...

Bill Belichick admits in his upcoming book that passing on Lamar Jackson in the 2018 draft was a significant mistake for the Patriots. Instead of drafting Jackson, New England selected Sony Michel ...

Two-time NFL MVP Lamar Jackson is taking on a new opponent this week: longtime NASCAR racer Dale Earnhardt Jr. The Baltimore Ravens star is challenging Earnhardt Jr.'s pending trademark claim to a ...

Lamar Jackson is disputing Dale Earnhardt Jr.’s trademark claim of No. 8 months after doing the same with Hall of Fame Cowboys quarterback Troy Aikman. The two-time MVP believes he's the most ...

They claim that the second logo mimics Jackson's jersey number, which could lead to confusion. Why is Lamar Jackson suing Dale Earnhardt Jr.? Jackson holds a trademark to Era 8 by Lamar Jackson ...