The overhaul was nicknamed Project Arden as a nod to the Elizabeth Arden beauty salon, best known at the time for its ...

Patriotism is out of style, at least when it comes to logo design Since the 1960s, the use of U.S.-shaped logos has fallen by 88%. Brands are also moving away from terms like ‘American.’ ...

Having a long-lived brand with an impressive history is one of the few things that newer car companies cannot emulate, and ...

What are the best exercises if you're shaped like SpongeBob SquarePants? Or have scrawny chicken legs? Or are a woman with "man shoulders"? Smart Fitness answers your workout queries.

James I. Bowie is a sociologist at Northern Arizona University whose Emblemetric blog examines patterns and trends in logo design using quantitative analysis of data from the United States Patent ...

Green shoots? It’s a year to the week since the global financial system seized up, and recovery is what’s on every decision-makers mind. Will it be U-shaped, V-shaped, L-shaped, or J-shaped ...

A crunchy “Flamin’ Hot” Cheeto that happens to be shaped like NBA superstar Michael Jordan’s “Jumpman” logo is up for auction at the Goldin auction house’s website.

Architect SinHei Kwok has designed and built a sculptural apartment complex that is meant to offer an alternative to the low-density housing found in Phoenix, Arizona.

A retired teacher from Snowflake, Arizona, made sure her funeral would reflect her colorful and fun personality with an M&M-shaped casket.

As Toyo Kyogo—the company now known as Mazda—celebrates 100 years, we look back on how its logos have developed over the last century.