On Monday, the league announced that Los Angeles Lakers guard Luka Dončić held the highest-selling jersey for the 2024-25 ...

Luka Dončić became the first NBA player in 12 years to sell more jerseys than Steph Curry and LeBron James in a season.

Per NBA insider Marc Stein, Doncic surpassed his teammate LeBron James and Golden State Warriors star Stephen Curry as the ...

For the first time since 2013, one of LeBron James or Steph Curry was not atop the list of the NBA's best selling jerseys.

Since the NBA trade deadline on Feb. 6, jersey sales on NBAStore.com are up 21% compared to the same period last year, primarily driven by Dončić’s trade to the Lakers. The NBA also announced ...

Despite a disappointing season, Phoenix Suns Kevin Durant and Devin Booker ranked in the top 15 for NBA jersey sales for the ...

Not only did they make waves with their game, but they also made waves in NBA jersey sales. Doncic and James ranked in the top three in this year's NBA jersey sales. James ranked No. 3 ...

A former NBA player from New Jersey was joined by two children, Benji and Ari, who also stutter, in making their voices heard ...

Los Angeles Lakers guard Luka Dončić has topped the NBA’s list of most popular jerseys for the 2024-25 regular season, marking the first time an international player has claimed the No. 1 spot.

For the first time in more than a decade, someone who isn't Stephen Curry or LeBron James holds the most-sold jersey in the NBA. On Monday, the league announced that Los Angeles Lakers guard Luka ...

Dončić becomes the first international player to lead the NBA in jersey sales in an season by besting Steph Curry and Lakers teammate LeBron James, who finished No. 2 and No. 3 in sales ...