Cameron Brink is one of the WNBA's most marketable players, and she had a horde of brands pitching for her association with her NIL deals during her stellar college career.

Nike’s new chief executive officer Elliott Hill is making the rounds with top industry analysts to update them on the state ...

To join in on the NBA All-Star Weekend hype, Adidas is dropping a new colorway of its best modern signature basketball ...

Over the years, the allure of the NBA All-Star Game has diminished slightly. The league has tried a bunch of different quirks ...

A Ma Maniére's Air Jordan 3 "Diffused Blue" and the Air Jordan 1 "Black Toe Reimagined" were among the allegedly ill-gotten ...

Last week, Chicago police arrested Erick Lujano Bautista after they discovered a local warehouse stocked with stolen New Balance and Nike’s reportedly worth around $1 million, according to CBS News.

One of the signature meets of the indoor season, the 117th running of the Millrose Games, returns to Armory in New York City.

A reader writes in, defending the service let rule. Plus, a Saudi update, Madison Keys’s Hall of Fame case and Jannik ...

Longtime Lake Clifton boys basketball coach Herman “Tree” Harried will coach in the prestigious McDonald’s All American Game ...

As CDG has shown off pairs with Nike, the Air Rejuven8 ... will allegedly see the debut of the Comme des Garçons Homme x New Balance 509 Pack at a few online and in-store stores, including ...

Nike might have swept the podium with champions Jannik Sinner and Madison Keys, but it wasn’t just the big names that made waves in Melbourne.