A few weeks ago, I left my apartment without mascara on. No, I wasn’t aiming for a “no-makeup makeup” look — I went full glam for a date night with my boyfriend. But I accidentally forgot ...

Creating a natural look is simple, but the best approach isn’t to just wear less. In fact, if you don’t apply enough or if ...

Even Alix Earle—arguably the reigning queen of BeautyTok—recently cosigned the trend with a video titled "Whoever said your makeup looks better without mascara was kind of right." I've ...

To ensure that your mascara lasts, Vincent suggests keeping the under-eye area dry and avoiding any rich-textured or overly ...

Or maybe you just really need the wear and longevity that a waterproof mascara provides. After all, the best waterproof mascaras will not budge until they're met with a strong, oil-based makeup ...