Harris Reed, Dries Van Noten and Ganni all featured artistically styled lashes on their spring/summer 2025 runways.

As well as its iconic bestsellers and a slew of celebrity fans—perhaps most famously Catherine Princess of Wales who wore the ...

Kylie Kelce shared the makeup routine she has been using for years on her podcast “Not Gonna Lie with Kylie Kelce,” and the ...

Lengthening mascaras are the next best thing if you want long and strong lashes without extensions. As their name suggests, these mascaras are all about creating longer lashes and use specific ...

Zero-waste brand Axiology 's makeup products include multi-use makeup sticks, as well as a unique "Fungdation" with reishi ...

Jones Road's new Hero Kit aims to speed up your makeup routine with five easy-to-use products but does it live up to its name ...

Let’s also be clear that I have no gender-restrictive problems with men in makeup, but a) not if they’re then hectoring ...

SHOPPING: The TikTok-viral beauty brand that Hailey Bieber loves has finally launched in Sephora - here's everything we're ...

PureWow is turning 15 years old, so what better way to celebrate than compiling beauty products I’ve loved for over a decade.

Some mascaras contain parabens and fragrances, which could irritate someone with sensitive skin. If you have a known allergy or sensitivity to ingredients commonly found in cosmetic products, Daniel ...

Kelce, 32, opened up about her laid-back glam routine during a Thursday, March 13, episode of her “Not Gonna Lie” podcast. As ...

Kylie Kelce is sharing her no-fuss-glam secrets. On the latest episode of her podcast Not Gonna Lie with Kylie Kelce, released Thursday, March 13, the host answered a fan’s question about how she got ...