In 1903, Wills crafted an oval logo that included not only the ... Ford' reflects the essence and vision of the founder. Every car that bears this emblem not only represents a product but also ...

We may not realise it at first, but logos often carry a lot more meaning than we think. One that's very clever comes from ...

Imagine Ford’s logo, and you’re likely to recall the script font and blue oval, but perhaps other details are a bit hazy. That’s normal. Studies have shown that humans are terrible at ...