For the second time this month, Warner Bros turned their box office fortunes around at the last minute before a movie's opening with Sinners overperforming to $48M after what appeared to be a mid $30M ...

Whether it’s leveraging community events, optimizing local SEO or forming strategic partnerships, the right approach can make ...

Zehnder Communications, a fully integrated advertising agency serving regional, national and global companies, unveiled its ...

Introduction In today’s competitive digital landscape, having a strong brand identity is essential for businesses, freelancers, and entrepreneurs. Whether you’re launching a new startup or looking to ...

Don't leave your Google Business Profile unclaimed — if someone else claims it, they can make changes. Also, here's what you can (and cannot) do with the reviews.

But creating a strong and memorable brand identity relies on a clearly defined personality. Here's how small businesses can ...

At least 75% of grant funds must be used for these professional services, ensuring that the expert drives the project’s direction. Up to 25% of the grant funds may be used to implement the ...

What they tend to be less conscientious about is a marketing strategy. These plans don’t need to be complicated. But they do need to be based on a solid understanding of your unique value proposition, ...

The rebranding includes a new logo and redesigned website to launch ... executive vice president of strategic initiatives and chief marketing officer. "We are bringing a business approach to ...

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Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and ...