Nature’s natural colors can be breathtaking. Tropical birds are famous for their brightly colored feathers, and many fish ...

U.S. health agencies announced that the food industry will begin "phasing out" eight artificial food dyes in the coming years ...

Scientists have created a new platform called 'Oz' that uses laser light to control up to 1,000 photoreceptors in the eye at once. Using Oz, the researchers showed people images, videos and a new, ...

The color “olo” can’t be found on a Pantone color chart. It can be experienced only in a cramped 9-by-13 room in Northern ...

Tupperware released a Heritage collection with colors and designs that tip the hat to its universal utility through the ...

The U.S. Department of Health and Human Services and U.S. Food and Drug Administration announced it would phase out all ...

Psychology has uncovered why you might be drawn to the color blue, and it has a lot to do with your personality and lifestyle ...

The team, who experimented on themselves and others, hope their findings could one day help improve tools for studying color ...

Described as a kind of blue-green, the new color—named “olo”—can only be seen using lasers to manipulate certain ...