The common thread through the below brands are that their designs are viral, borderline polarizing, and meme-y. They scream “chronically online fashion kid,” but in the best way possible. Check them ...

Luxury streetwear brand Represent has named ex Dr Martens exec Kenny Wilson as its new chair and non-executive director, under an ongoing strategy to accelerate its growth and global expansion.

The idea of a sneaker—a shoe designed for comfort—being transformed into a high heel is the exact kind of playful, contradictory fashion statement they thrive on. It’s the same energy that made Crocs ...

Golf isn’t just rediscovering its identity post- Tiger Woods, it’s also rethinking its wardrobe. Over the past few years, the ...

Michael Murtaugh/NYT Wirecutter Slim and sporty soccer-inspired sneakers: Adidas Samba OG Shoes. Michael Murtaugh/NYT Wirecutter Iconic streetwear sneaks: Nike Air Force 1 ’07 (Low-top).

If there’s one fashion item people can’t seem to get enough of, it’s shoes. And with spring and summer days finally upon us, you might be in need of something more breathable to keep your ...

Imagine walking into a café, looking around for an empty seat, and suddenly realizing that people are deliberately avoiding eye contact, silently signaling that you're not welcome. Your stomach ...

Chinese fast-fashion giants Shein and Temu previously announced they would be raising prices starting April 25. We tracked 15 ...

This move comes as part of PUMA’s brand elevation strategy to strengthen its presence globally, delivering a shopping experience that reflects the brand’s innovation, sports performance, and ...

Between April and May, the first runners to reach their local ‘high drop’ location will receive a free pair of Deviate NITRO™ 3, Forever Run, and other new PUMA running shoes as a reward for ...

Essentially everything I wore in the '90s and 2000s has come roaring back into style, including pedal pushers, baby tees, ...