A special edition Barbie in the form of LeBron James is sure to become a collectors' item when it hits the market. Here's how to get one.

He says now, as an adult, he understands how vital it is for young people to have positive figures to look up to, which is why partnering with Barbie to release the LeBron James Kenbassadors doll ...

That’s why partnering with Barbie to release the LeBron James Kenbassadors ... and breaking headlines delivered to your inbox. The LeBron doll wears sunglasses, headphones and a blue-and-white ...

Barbie said the new James doll was made in partnership with the LeBron James Family Foundation, and the toymaker will make a donation to James' nonprofit, which helps students and their families in ...

Los Angeles Lakers star LeBron James will soon be seen on toy shelves around the country -- in doll form. On Wednesday, Barbie manufacturer Mattel announced that it has teamed up with the LeBron ...

Considering Barbie's blockbuster $1.4 billion box office smash last year and the record-setting $300K Stefanie Canturi Barbie from 2010, this collab might just be one for the history books.

Mattel is releasing a series of celebrity-inspired Ken dolls, and James had the honor of being the first. According to Forbes, Mattel is celebrating a milestone in Barbie and Ken doll history with ...

senior vice president of Barbie and global head of dolls at Mattel said.