News

What Apple’s critics keep getting wrong about the iPhone maker’s Tim Cook era
Since Apple’s leadership is the target of much of DHH’s invective, let’s start with an acknowledgment that Apple CEO Tim Cook ...
Tim Cook’s ‘Long Arc of Time’ Prepared Apple for the Trade War
Tim Cook and his adherence to the “long arc of time” won—again. The iPhone is exempt from the White House’s latest escalation ...
Whatever Trump decides on tariffs, Apple and Tim Cook lose
Online safety advocate Lennon Torres keeps finding herself disappointed by the trailblazing CEO, especially his donation to ...
‘A Top Priority’: Tim Cook’s Obsession with AR Glasses Shapes Apple’s Vision Pro Roadmap
Read about Apple’s plans to develop two new Vision Pro models, as well as the company’s focus on creating augmented reality ...
Tim Cook really wants Apple Glass to become a reality
The fabled Apple Glass continues to be in development, with augmented reality glasses still a top priority for CEO Tim Cook ...
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Tim Cook
Tim Cook is the CEO of Apple, having taken over the company in 2011 after Apple co-founder Steve Jobs fell ill with cancer. Prior to taking on the role of CEO, Cook, who joined Apple in 1998 ...
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Tim Cook is dead set on beating Meta to ‘industry-leading’ AR glasses: report
Tim Cook really wants Apple to make true AR glasses. He “cares about nothing else”, according to an Apple engineer. That said, building true AR glasses will take a lot of time. According to ...
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Tim Cook
Tim Cook was appointed CEO ... a degree in industrial engineering, Cook earned his Masters from Duke University’s School of business. Prior to joining Apple, Cook spent 12 years at IBM, then ...