In a sense, we’re getting a Seinfeld stand-up tour in 1995. We’re being treated to a Nirvana show in the grunge era. We’re ...

Last night's tournament opener between Canada and Sweden eclipsed over 1 million viewers in the United States. Compare that ...

The NBA needs WNBA stars more on All-Star Weekend than vice versa,” Windhorst said. “WNBA All-Star Weekend was awesome last year.” The debate arose after plans to recreate last year’s high-profile ...

The Women’s Lacrosse League (WLL) is set to capitalize on lacrosse’s rapid growth, launching in 2025 with ESPN broadcast ...

Madness starts March 16 with Selection Sunday. The post Caitlin Clark Effect: Lasting Impact on Women’s College Hoops Viewership? appeared first on Front Office Sports.

Tennessee has always been considered a hotbed for women’s basketball ever since the days of the legendary UT Lady Vols basketball coach Pat Summitt.

The flurry of trades and signings in free agency has fans itching for the WNBA season to tip off. Breaking down who had the ...

A group led by a former NBA team owner, entrepreneurs and NBA star Kevin Durant has submitted a bid to own a WNBA expansion ...

The Unrivaled 1-on-1 Tournament, presented by Sprite, is set to make history in 2025, bringing a fresh and exciting competition format to women's basketball. Featuring 30 elite p ...

Nike unveiled its first Super Bowl commercial since 1998 during Sunday’s NFL broadcast. Created by Wieden+Kennedy Portland, ...

Fans reacted to Caitlin Clark's jersey retirement game between Iowa and USC garnering 1.1 million viewership on Fox.

The leagues will be in a battle for viewers on Fridays and Saturdays, when broadcasts of games in each overlap. AU's games ...