The new series premieres on Monday, Aug. 11. "Each hour-long episode follows two mother-daughter duos as they navigate the ...

Money-minded mamas are sparing no expense, splashing serious cash on clothes, bags and jewelry, so their girls get a leg-up ...

A Sorority Mom's Guide to Rush premiered on August 11, 2025. Lifetime show features mother-daughter duos competing to get the latter into their choice of sorority.

Lifetime's new one-hour unscripted show, "A Sorority Mom's Guide to Rush!" will give a glimpse into "one of the most ...

I have seen girls get cut from houses they want — they end up leaving to go to a different school,” said #RushTok queen Kylan ...

TikTok influencer with 1.2M followers takes mental health break from Bama Rush content creation, citing struggles with online ...

Move over college football: there’s another Southern tradition making headlines, stealing screens and racking up millions of ...

Speaking exclusively with PEOPLE ahead of the premiere of Lifetime’s 'A Sorority Mom’s Guide to Rush!', rush coaches Bill ...

Coaches Bill Alverson and Brandis Bradley guided mother-daughter duos through sorority recruitment, highlighting preparation, ...

Brandis hails from Eastern Kentucky, and she went to college at the University of Kentucky before graduating and eventually ...

Brandis Bradley, AKA “the queen of #RushTok”and Bill Alverson, AKA “the rush king” team up to help college-bound girls and ...

Bradley asks over a montage of clips showing girls crying over the process. A Sorority Mom's Guide to Rush! premieres August 11 at 10 p.m. ET/9 p.m. CT.