Ive: “Our Goal Isn’t To Make Money” Speaking at the British Embassy’s Creative Summit., Apple’s SVP of Industrial Design Jonathan Ive shared his thoughts on the company’s design process and focus on ...

Apple’s innovative design, led by Jonathan Ive and the addition of the mechanical scroll wheel, helped the iPod become a cultural icon that saved Apple from financial collapse and transformed ...

FILE - This March 19, 1999 file photo shows Jonathan Ive, left, Apple Computer's vice president of design, and Jon Rubinstein, Apple's senior vice president of engineering, posing behind five iMac ...

Now Ive will call the shots for the whole Apple interface experience. To my knowledge, the only other Apple employee who exercised that responsibility in the past was Steve Jobs.