The annual men's college basketball tournament drew sizable audiences to CBS and TNT, with the cable TV sector benefitting ...

Texas lost a coach during the NCAAs but hired another in Sean Miller. The Horns are part of the 2025 Ceddy Awards, the best and worst of the tourney.

The WNBA's two superstars, Angel Reese and Caitlin Clark, will face off during the WNBA's first-ever "rivals week" in August ...

Comet, Charge and TBD saw higher viewership immediately after the Florida-Houston game in key markets where CBS-owned stations are affiliates. This article, Sinclair networks see lift from NCAA March ...

Florida’s comeback victory over Houston in Monday night’s NCAA title game was the most-watched championship game in six years ...

Year-over viewership of the NCAA women's college tournament declined without Caitlin Clark, both the men's and women's events still experience strong viewership. This article, Samba TV: Nike, AT&T ...

The early game, a 79-73 win for Florida over Auburn, drew 14.8 million viewers, up from 11.4 million for the same window a ...

Madness gripped the nation once again, college basketball fans everywhere turned their attention to the faces they trust most ...

Monday night's national championship game between Florida and Houston was a fitting conclusion to one of the most-watched NCAA Tournaments on-record. According to March Madness Men's Basketball TV, ...

An all-time great Final Four featured an all-time great finish, with Florida rallying from 12 points down in the second half ...

NCAA March Madness ended with a bang, with Monday’s championship game drawing its biggest audience since 2019. Monday’s ...