Sanrio's latest venture with Hello Kitty and her lovable friends is the first wave in a new line of adorable cars from Takara ...

Big announcements were made on Beyblade Day (March 21) for fans of the battling spinning top toy line. The Beyblade X line is ...

Takara Tomy will release seven Tomica Tunes Sanrio figures which depict nervous-looking mascots in personalized cars.