With the new “salary cap” imposed on schools by the House decision, finding new and legal ways to inject NIL money into ...

Adidas and the University of Tennessee have announced a one-of-a-kind partnership. Effective July 1, 2026, Adidas will be the ...

Expect these types of deals to become the norm, too, as universities seek every competitive advantage against one another.

Mississippi State celebrates the Snow Bowl’s 25th anniversary with throwback interlocking MSU helmets in a white out game vs. Tennessee.

After a decade with Nike as its apparel partner, the University of Tennessee said it's switching back to Adidas.

The Tennessee Volunteers will switch from Nike back to Adidas after roughly a decade-long partnership. We wanted to know what ...

The grumblings from around Knoxville for the past couple of months became official on Wednesday afternoon when Tennessee ...

Tennessee and WNBA legend Candace Parker takes full pride in the Adidas partnership her alma mater has established.

This article was originally published on www.si.com/college/tennessee as Tennessee WR Mike Matthews Talks New Adidas Deal For ...

Univ. of Tennessee athletics will switch from Nike to Adidas in 2026 as its official apparel supplier in a blockbuster ...

Tennessee made things official on Wednesday afternoon, announcing a new massive apparel deal with adidas. The brand will ...

Tennessee and Adidas agreed to a 10-year apparel contract that starts in July 2026 as AD Danny White and the Vols ditched Nike for a new deal.